Leaders Are Readers: 5 Books Every Business Owner Should Read

casual businessman highlighting a book

Chances are you know of a successful person who inspired you in your personal and professional life.  Maybe it was someone as well known as Steve Jobs, or perhaps your aunt who ran a successful small town business down the street. Whoever they are, these people did something right. It’s important as a business owner to always be learning and developing yourself, your employees, and your business so that you can be the best that you can be.  Whether your business is big or small, here are 5 … [Read more...]

6 Big Ways Small Businesses Contribute to the Economy

female fashion designer contemplating drawings in studio

Many people have dreams of landing a prestigious job in a large, nationally recognized corporation. While this is a very respectful goal, never underestimate the power of small businesses and how valuable they are to the economy. Currently, there are about 28 million small businesses in the United States which together employ over 56 million workers. Truly, there is nothing “small” when it comes to the benefits that they bring to our local and national economies. Below are some … [Read more...]

How to Search Trademarks for Your Business

internet-search

So, you’ve come up with a clever name or slogan for your business and you want to register your trademark with the U.S. Patent and Trademark Office (USPTO), but now what? In our last blog post, we touched on the importance of protecting your trademark through registration. But before committing to the costly and time-consuming process of registering your trademark, it is a good idea to find out if anyone else is already using a similar name or mark for related goods and services. After you … [Read more...]

Protect Your Trademark

registered-stamp-showing-copyright-or-trademark

Does your business have a unique slogan? Did you create a special logo for your front sign? How do you protect these special trademarks from being used by another business? A trademark is a name, design or slogan that distinguishes your business from your competitors. Success often breeds imitation, and it’s important to protect the unique brand of your business from being copied by those who want to divert your customers and capitalize on your success. One way to protect a business is to … [Read more...]

5 Customer Service Tips to Help Maintain a Thriving Business

customer-service

At one time or another, all of us have been disappointed by a company’s poor customer service (or lack of customer service altogether). A business can offer a fabulous product, but if they don’t put their customers first then they’ll likely experience a quick decline in success. Are you thinking of forming a small business, or perhaps you already have and want to know how to keep it thriving? Listed below are some customer service tips that will keep your customers coming back for … [Read more...]